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Toxic Apocalypse Now
And How to Survive it
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How to Survive Toxic Apocalypse Now
Your body is under siege, and the enemy is disguised as your friend. Like the Trojan Horse, many of your personal care products conceal harmful invaders and deliver them into the fortress of your body. Toxic, carcinogens, and mutagens are all commonly used ingredients in shampoos, conditioners, toothpastes, lotions, sunblocks, and many other products that you trust to convey health and beauty to your body. But in reality, what you are getting with these products is gradual poisoning and increased risk of cancer. By using products without these harmful ingredients, you may have support in avoiding the toxic apocalypse of cancer.
"Neways is in the business of helping people detoxify their bodies/ Knowing the chemical constituents of your personal care products and their effects on your body enables you to understand how toxic culprits can contaminate your body. Ingredients like sodium lauryl (SLS), diethanolamine (DEA), triethanolamine (TEA), propylene glycol, fluoride, and alcohol have been identified by experts as known or potential carcinogens and they can be found in ordinary personal care products.
"All these toxic ingredients can enter your bloodstream through the skin," says Dr. Cole Woolley, Neways chemist. Once in the bloodstream, carcinogens can be oxidized and accumulate in fatty tissues and cells. Once oxidized, these carcinogens may damage a cell's genetic program by altering its DNA chain. Thus damaged, the cell will either die or reprogram itself into a cancer cell, a non-functional cell that replicates at faster rates than other cells. "This growing mass of nonfunctional cells can turn into a cancerous growth," Woolley says. "As this mass enlarges, it crowds and affects the activity of other cells and organs, causing pain, symptomatic problems, and even death."
Despite the dangers posed by these ingredients, manufacturers continue to use them in personal care products primarily because they are inexpensive and they create the look, feel, and smell of a health-enhancing product. "These toxic chemicals don't have to be [in personal care product]," says consumer advocate Ralph Nader. "Yet corporations continue to expose people to health hazards unnecessarily."
The U.S. government, meanwhile, has failed to appropriately regulate the use of synthetic chemicals. Only 3 percent of the 75,000 commercial chemicals used today have been tested for safety, according to the article "Cancer, Inc." in the September/October 1999 issue of Sierra Magazine. Woolley says that of those chemicals that are recognized as toxic, some are not regulated at all and others are allowed to be included in formulations if they meet regulated safety levels. While it is true that a single, safe level of exposure to a chemical like sodium lauryl sulfate may not cause any lasting harm, long-term daily use can. These chemicals can bioaccumulate in your cells and fatty tissues until harmful levels are reached.
"People blindly assume that if a product is on the market, it must be OK, or the government would not have allowed it to be sold," says Elizabeth Sword, executive director of the Children's Health Environmental Coalition (CHEC).
While millions of consumers remain unaware of these potential dangers, many groups have allied with Neways to inform the public of the danger inherent in using products with potentially carcinogenic ingredients.
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Samuel Epstein, M.D., chair of the Cancer Prevention Coalition (CPC) and author of the seminal books The Safe Shopper's Bible and The Politics of Cancer Revisited, says that "toxic ingredients in consumer products stand near the top of the list of avoidable [cancer] risk factors." The CPC has formed an alliance with Neways to prevent the use of cancer-causing and other toxic elements in personal care products and to provide safe alternatives until that vision is realized. |
CHEHC, too, is forging a partnership with Neways. "We share common goals," Sword says, "and our missions are uniformly aligned. In short, we are both working to reduce children's and adults' unnecessary exposure to toxic substances, thereby reducing the illnesses they induce."
A glance at current cancer statistics helps reveal why these groups feel such pressing urgency in crusading against exposure to carcinogens. According to the American Cancer Society, men in the United States face a dire one in two lifetime risk of developing cancer, while U.S. women face a one in three risk. Of all the deaths that occur in the United States, one in four is caused by cancer. This year, about 1,200,000 new cancer cases will be diagnosed and added to the millions who already have cancer, with an anticipated loss of more than 500,000 lives (more than 1,500 deaths a day). This is not all. As Epstein has noted, between 1950 and 1988 there has been a 43-percent increase in cancer rates.
"Over the past 30 years," Epstein wrote in a letter to President Bill Clinton, "spending has increased nearly tenfold, yet cancer incidence rates have climbed by more than 16 percent." This is due to exposure to industrial carcinogens, which takes place from conception to death, according to the CPC, Neways, CHEC, and other advocacy groups.
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