Anti-Aging Choices and Healthy Homes

The NewBrite Naturals, a healthier approach to cleaning than the average line of household cleaners, prove that cleaning doesn't have to be a toxic ordeal. Environmentally friendly and 100% biodegradable, the NewBrite Naturals are free of most harmful chemicals and harsh abrasives.
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Anti-Aging Choices
"NON-TOXIC" and "GREEN LIVING" are the new buzz words in PERSONAL CARE and yet Neways has been doing it for 20 YEARS!
Women for Balance
Stop by our New Women's Health Website and see what we are doing one woman at a time!

Check the Labels on Your Personal Care Products! 

Ingredients in our Products

The ideal way to expose yourself to most toxins and carcinogens over your lifetime is to use mainstream personal care products.
"We only Care That You Know.  Now Your Future Is In Your Hands
Are SHOCKING Ingredients Lurking In Your Bathroom?
Check Your Labels Here!
We Are Proud To Sponsor  The Cancer Prevention Coalition
Unreasonable RISK 
by Samuel E. Epstein, M.D.
How to Avoid Cancer from Cosmetics and Personal Care Products: The Neways Story
This book explains how to recognize carcinogens on product labels, boycott such products, and shop for safe alternatives from non-mainstream industries and thus reduce your avoidable risks of cancer.  This is critical as we are losing the winnable war against cancer, which now strikes one in two men and one in three women in their lifetimes

 

Getting Clothes Clean with
NewBrite™ Laundry Products

With NewBrite™ fragrance-free laundry products, you get today's best fabric care for your wardrobe.  These products keep your clothes pristine, from washer to dryer to you.  It's time to indulge in NewBrite™ -- for laundry so fresh and clean, it's like new.
 
Powder Laundry Detergent
Intense cleaning power
Liquid Laundry Detergent
Tough on stains, gentle on fabric
NewBrite Q&A
Fabric Softener
Naturally Soft
Sport Pre-Wash
No more stains
Why We Love NewBrite

Laundry.  Over six billion people in the world face this challenge on a regular basis.  Fortunately, Neways provides laundry solutions that are easy, safe, and effective.  Released earlier this year, three NewBrite™ laundry products have been put to the test and passed with flying colors.
"NewBrite™" laundry products combine the latest ingredients and technology to produce effective results," says Neways product line manager Eric Nugent.  "We've made these laundry products from materials known to be readily biodegradable.  Compared to many mainstream detergents, NewBrite™™ Laundry Detergent has lower toxicity and accumulation in the environment."
These products are extremely effective and environmentally friendly. By combining oxygen bleaching technology with an advanced enzyme and detergent blend, Neways has created products that attack stains and odors leaving your clothes clean and fresh. The all-natural soy based fabric softener leaves your clothes soft and luxurious.

NewBrite™Laundry Powder provides a proprietary blend of enzymes, detergents and oxygen-bleaching technology to safely, effectively brighten clothes and remove tough stains and odors.

Neways has had unparalleled success with these new products and has received phenomenal feed back. Here are the top seven questions asked about the NewBrite™Laundry products:

Q: Why should I choose to purchase a powder rather than a liquid?
A: Powders and liquids each have their own strengths and weaknesses. However, powders tend to be more effective than liquids because they are better at keeping soils floating in the water so they will drain away rather than sticking to your clothes.

Q: Is this powder effective in cold water?
A: We have specifically designed this product to be effective at all temperatures. One specific example is in the oxygen bleaching technology. Traditional oxygen bleach ingredients tend to be active only in very hot water. We have incorporated activators that catalyze the oxygen bleaching action at lower temperatures.

Q: Why don’t I see lots of suds or foam?
A: In order to make this product safe for front-loading washers, we have controlled the amount of foam generation. The amount of foam you see is not necessarily related to the detergency of the product.

Q: Why are the products fragrance free?
A: Fragrances can be a major cause of skin irritations in laundry products. One of the basic principles of being environmentally friendly is to avoid unnecessary additives. However, some people may prefer fragrances for aesthetic reasons.

Q: How does oxygen bleaching work?
A: Oxygen bleaching technology releases hydrogen peroxide into the wash water solution. This chemical cleaner reacts with stain agents to weaken and remove stains more effectively than regular wash water alone.

Q: Can the Spot Pre-Wash be used only on whites?
A: The Spot Pre-Wash is safe to use on colors and whites. Our in-house testing has shown the pre-spotter to be safe on cotton, polyester, nylon and other common clothing materials. It should not be used on wool or silk.

Q: How environmentally friendly are the products?
A: Neways is committed to keeping the environment clean and healthy. These products have been made of materials known to be readily biodegradable. Neways uses renewable resources whenever possible. For example: the fabric softener has been derived from soy.

NewBrite™ Laundry Products

NewBrite™ Powder Laundry Detergent
Intense cleaning power

 

We don’t have to worry about making our own detergents and cleansers anymore, like people did in the olden days. However, we really don’t know the effects of using today’s harsh chemicals for everyday jobs. NewBrite Laundry Detergent is different. It gets your clothes amazingly clean without all the questionable ingredients.

 

This laundry powder is made with a proprietary blend of four enzymes, special detergents, and oxygen-bleaching technology to attack the toughest dirt and stains you can imagine. Concentrated NewBrite also contains a soil-suspending agent that works to give you clean clothes with no fake perfume smells.

 

This laundry powder is packed with intense cleaning power that works in hot or cold temperatures on whites and colors. One scoop in every load whitens and brightens, dissolves stains, dislodges dirt, and dismantles odors. Your clothes will look great, smell fresh, and feel like new.

 BENEFITS

  • Brightens colors

  • Whitens whites

  • Removes tough stains

  • Rinses easily

 Recommended Use

For small and medium loads, use 1⁄3–1⁄2 scoop (about 50–75 g). For large loads or heavily soiled clothes, use 1 scoop (about 150 g). For best results, sort clothes by wash temperature and color before washing. Add detergent directly to water before adding clothes. For extra-tough stains, apply NewBrite Spot Pre-Wash or moistened Laundry Detergent directly on the fabric and rub with a brush to penetrate fibers. Allow product to work for 1–5 minutes before washing. To soften clothes, add NewBrite Fabric Softener during rinse cycle.

 

 Key Ingredients

  • Amylase—An enzyme that removes starch-based stains and soils, such as chocolate, gravy, rice, and pasta.

  • Cellulase—An enzyme that prevents and removes fuzz and pills while providing color brightening to cellulose-based fabrics such as cotton.

  • Optical brightener—A fluorescent whitening agent that captures UV light, making textiles appear cleaner and brighter.

  • Protease—An enzyme that helps break down protein stains, such as blood, grass, milk, and tomato sauce.

  • Sodium carbonate—A naturally occurring substance that helps soften water for better laundry results. Also known as washing soda.

  • Sodium disilicate—Increases a detergent’s cleansing action, helps prevent redeposition of soil on fabrics, and protects metal in the washing machine

  • Sodium percarbonate—An oxidizing agent used as a color-safe bleach.

  • Sodium polyacrylic acid—A water-soluble polymer that reduces encrustation, increases soil removal, and prevents soil redeposition.

  • Tetraacetylethylenediamine (TAED)—An activator that visibly improves oxygen-bleaching activity, kills germs, and destroys unpleasant odors, even at low temperatures. Gentle to colors and fibers.

  • Zeolite—A substitute for phosphates, this mineral may occur naturally and softens water by ion exchange. The process allows surfactants to work more efficiently.

 At the end of the wash cycle, you get clean clothes without soap residue or fake perfume smells.

NewBrite™ Liquid Laundry Detergent
Tough on stains, gentle on fabric
 
You may never worry about what’s in your laundry detergent. All you care about is how well it cleans. But did you know that hundreds of detergents are criticized by scientists? That’s because all the questions about environmental safety and toxicity to humans haven’t been answered yet.
 
You can get amazingly clean laundry without using harsh chemicals. NewBrite Liquid Laundry Detergent features an exclusive enzyme system that gently washes out the toughest stains without weakening most delicate fabrics. This remarkable formula is free of fragrances, phosphates, and harsh chemicals such as sodium lauryl sulfate, bleach, and ammonia.
 
NewBrite Liquid Laundry Detergent disperses quickly and evenly into water to lift soil and stains without redepositing dirt on clean clothes. Its advanced enzyme system removes starches, proteins, and food gums. In addition, it contains optical brightener to keep new clothes looking bright and clean.
 
 NewBrite Liquid Laundry Detergent leaves your laundry clean, bright, and fresh. And it comes in compact, recyclable packaging.

 

Benefits
·        Removes tough stains
·        Keeps fabrics looking new
·        Prevents dirt from redepositing onto clean clothes
·        Leaves clothes smelling fresh
 
Recommended Use
For small to medium loads, use 30 ml (1 oz). For large loads or heavily soiled clothes, use 60 ml (2 oz)
For best results, sort clothes by wash temperature and color before washing. Add detergent directly to water before adding clothes. For extra-tough stains, apply NewBrite Spot Pre-Wash or Liquid Laundry Detergent directly on the fabric and rub with a brush to penetrate fibers. Allow product to work for 1–5 minutes be­fore washing. For softer clothes, add NewBrite Fabric Softener during rinse cycle.
 
Key Ingredients
  • Sodium methyl 2-sulfolaurate, disodium 2-sulfolaurate, decyl glucoside/ lauryl glucoside, disodium cocoamphodipropionate—These are chemical names given to very simple cleansing agents that are produced from gentle, natural vegetable and grain oils. They are called oleochemical surfactants because the oils are slightly altered to make them uniformly dispersible in wa­ter, ensuring that every garment in the washer receives the perfect concentration of cleansing power.
  • Sodium polyacrylate—This ingredient forms an invisible barrier on the surface fibers of many fabrics. This not only gives the fabric a silky feeling to the touch, but also prevents displaced dirt and oil particles from redepos­iting back into the fabric fibers after being washed out.
  • Alpha-amylase, protease—These natural enzymes vigorously attack stains, yet are gentle on fabrics. Amylase breaks down starch stains possible with most foods. Protease acts on protein stains such as grass or blood.
  • Sodium carbonate—A substance that helps maintain alkalinity, soften water, and keep soil and debris in suspension. Efficient at dispersing oils and fats, especially in alkaline conditions.
  • Leucophor BSB®—This combination of ingredients acts as a fluorescent brightener for cellulosic fibers, wool, silk, polyamide fibers, and their blends. It produces a brilliant bluish-white effect that is accentuated in many lighting conditions. This ingredient is a non-bleach whitener.

 

 

NewBrite™Spot Pre-Wash
No more stains

Organic laundry stains can be the worst. Coffee, sauces, grass, blood— any one of these can make you fret. Good news: The best, most effective way to get out stains also happens to be a natural way.

With an exclusive formula, NewBrite Spot Pre-Wash features a fast acting, proprietary blend of detergents and hydrogen peroxide. It fights tough stains with an advanced, oxygen-based bleaching technology.

NewBrite Spot Pre-Wash targets spots such as coffee, tea, fruit juices, sauces and other foods, grass, and even blood. Its gentle surfactants help remove soils, grease, and oils. This fast-acting spray oxidizes stains and breaks them down before they set in, making them easier to remove in an ordinary wash cycle.

Use NewBrite Spot Pre-Wash on whites and colors. It’s great on most types of fabrics. And it works on more than just clothes! Try it to remove fresh spots on your carpet, towels, and countertops.

 Benefits
  • Helps remove tough stains that detergent alone can’t

  • Goes to work immediately

  • Works in cold water

  • Oxidizes soil and aids in its removal

  •  Generally whitens fabrics

 Recommended Use
Spray NewBrite Spot Pre-Wash on a stain before washing. Apply enough to cover stain. See label for complete instructions.
 Key Ingredients
• Hydrogen peroxide—stabilizing agent

NewBrite™ Fabric Softener -
Naturally soft

Most fabric softeners contain animal byproducts, such as C16 and C18 fatty acids from tallow, which is rendered beef or mutton fat. Why not get equal or better softening results with soy?
 
NewBrite™ Fabric Softener eliminates static and stiffness, leaving every fabric feeling exquisitely comfortable. Effective in warm or cold water, NewBrite Fabric Softener provides equal or superior softening results compared to tallow-based softeners. Just one ounce of this soy-based, fragrance-free softener added to the final rinse brings out natural softness. And NewBrite Fabric Softener leaves all your clothes feeling soft.
 
Benefits
Provides a soft, luxurious feel
Works well in cold, warm, or hot water
 
Recommended Use
Add 3⁄4 capful (30 ml) to water in final rinse.
 
Key Ingredients
Cationic soy fabric softener—stabilizing agents


 

 

Why We Love NewBrite™
 
Billie Jo Fiege from Wisconsin, loves the NewBrite™ laundry products.  "My son came home with a dried-up muddy sweatshirt,"  she says, "I didn't think there was any hope of getting it clean." She treated the sweatshirt with NewBrite™ Spot Pre-Wash and then washed it using NewBrite™ Laundry Detergent. "The sweatshirt washed up beautifully!"
 
Dave Lindberg from New York, found that "The Spot Pre-Wash works well on most stains and really helps reduce those stubborn stains that have set in."  The soy-based fabric softener not only makes clothes soft but also "Helps reduce the static cling when I take my clothes out of the dryer."
 
Dave also raves about the laundry powder.  "The new laundry powder is so easy to measure with the enclosed scoop."  he says. He appreciates the laundry powder's combination of oxygen bleaching with detergents and enzymes.  "I was using a separate oxygen-bleaching system," he says, "but onw I can use just one product."
 
All agree that the laundry powder brightens whites.  "I love this soap!" says Judy Boullosa from Chatka, Minnesota.  "It is much brighter on the whites and is so easy to use."  Billie Jo says, "We're amazed at the way it cleans our white clothes, especially the socks.  These products are so gentle on the fabric of our clothes.  We notice the lint try has less lint than ever before."
 
Virginia Lee from Oklahoma, values the fragrance-free formula.  "Things just smell clean.  There's no added fragrance, just fresh."
 
Getting the Most out of NewBrite™
Before laundering any clothes, always refer to the garment's label for care instructions.  Separate the lights from the darks and lightly soiled clothes from heavily soiled, and organize them by fabric and wash temperature.  Wash lint-generating items (such as towels and sweaters) separately.  While sorting, check pockets for stray items that may damage your clothes or washing machine, such as money, pens, or paper,  For optimal results, pre-treat any stains with NewBrite™ Spot Pre-Wash.  You may also want to button buttons, tie sashes, and zip zippers to help keep garments from tangling.
Set the desire water temperature and load size on your washing machine.  Add NewBrite™ Laundry Detergent and then your clothes. Do not overload the machine, or there won't be enough room for garments to adequately circulate.  The four enzymes in NewBrite™ Laundry Detergent help break down complex soils, while the tree detergents loosen and remove soil from your clothes.  The detergents bond with the soil and keep it suspended in the water, preventing the soil from re-depositing on your clothes.  The laundry powder's oxygen-based bleaching technology brightens your clothes, including whites and colors.  Dry garments as soon as possible after the wash cycle finishes.
In the days of soap flakes, a product's efficacy could be measured by the amount of suds produced.  In today's detergents, suds are not a good indicator of a product's quality.  It is not the suds that clean your clothes bu the surfactants or detergents.  NewBrite™ Laundry Detergent is designed to be low-sudsing, making it front-loading machine friendly.  Today's detergents are also designed to work well in cold water.  You can save energy and war and tear on you clothes by washing most things in cold water.
To control dust mites, add 20-25 drops of eucalyptus or tea tree essential oils to each load of laundry.  You may also choose to add a few drops of lavender, cedarwood, or rosewood in the rinse cycle.  For a soft, personalized fragrance, put 10 drops of lavender, lemon, bergamot, or your favorite essential oil on a washcloth and toss it in the dryer with your damp clothes.
An Easy Choice to Make
"Everyone has to buy laundry products," says Eric. "And the need for effective cleaning products has never been greater"    To get these great products we suggest you transfer the money you would normally spend on other laundry products and instead purchase NewBrite™ products.  You have a choice.  You can choose products that are safe, effective and contain biodegradable ingredients.  Order today
With NewBrite™ fragrance-free laundry products, you get today's best fabric care for your wardrobe.  These products keep your clothes pristine, from washer to dryer to you.  It's time to indulge in NewBrite™ -- for laundry so fresh and clean, it's like new.
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These statements have not been evaluated by the food and drug administration. The products mentioned are not intended to diagnose, treat, cure or prevent any disease. Always see your licensed health care professional for proper diagnosis and treatment.
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Revised: February 23, 2008.